What Are Cookies and Tracking Technologies

Cookies are small text files that websites place on your device to remember information about your visit. At brimoraelyxen, we use various tracking technologies including cookies, web beacons, and local storage to enhance your experience on our venture building platform. These technologies help us understand how you interact with our financial tools and educational resources.

Think of cookies as digital breadcrumbs that help us recognize you when you return to brimoraelyxen.com. They store preferences like your language settings, login status, and which sections of our financial planning tools you've accessed. Some cookies are essential for basic site functionality, while others help us improve our services through analytics and personalization.

Types of Tracking We Use

How Tracking Enhances Your Experience

Data Retention and Your Control

Different types of cookies have varying lifespans on your device. Session cookies expire when you close your browser, while persistent cookies may remain for months or years depending on their purpose. Essential cookies typically last for the duration of your session, while preference cookies might persist for up to two years to maintain your customized settings.

Marketing and analytics cookies are automatically deleted after 13 months of inactivity. If you're actively using our platform, these cookies refresh their expiration dates to continue providing personalized experiences. You can manually clear all cookies through your browser settings at any time.

Managing Your Browser Settings

Most web browsers allow you to control cookie behavior through their settings menus. You can choose to accept all cookies, reject third-party cookies, or prompt for approval before storing any cookies. Each browser handles these settings differently, but they're typically found under "Privacy" or "Security" sections.

For mobile devices, cookie controls are usually located within your browser app's settings rather than device-level privacy controls. Remember that overly restrictive cookie settings might affect your ability to use certain features of brimoraelyxen.com, particularly our interactive financial planning tools and progress tracking systems.